Ethnic wear with a twist

India is a land of diversities; diversity in the language people speak, food habits, festivals celebrated, marriage rituals, etc are the specialty of India. Festivals are like life and soul of Indian tradition. Festivals in India mean get-together with friends and relatives, cooking special dishes, lots of music, celebration, enjoyment and also shopping. Wearing ethnic clothes during festivals, marriage functions and special occasions is an integral part of such celebrations.

But, ethnic wear does not have to be the same old boring stuff. The latest modern trends are meant not only for western wear, now even our ethnic dresses are not lagging behind. You can get ethnic clothes like Saree, Lehenga Choli, Designer Sarees, Salwar suit, Anarkalies, Designer Blouses, Gowns, etc easily Continue reading

Ethnic fashion in India and Craftsvilla

Craftsvilla is India’s no 1 platform for ethnic products. It has the latest collection of ethnic wear like saree, salwar suit, lehenga choli, ready-made blouses, kurti, jewellery, etc. For any of your ethnic wear needs, just go to Craftsvilla site and your problems are solved. It has everything one needs under one roof.

Many a times I have heard these words, which goes like this


“Indian nari (woman), looks beautiful in a saree”.

I am not saying that western dresses don’t look good on Indian woman, but ethnic Indian dresses like saree and salwar suit add a special touch to our special occasions, functions and festivals. An Indian woman can easily carry any western wear, but saree and salwar suit add a special beauty to the person wearing them. And truly, an Indian woman looks beautiful in a saree.

In India, go to different parts and you will come across different ways of wearing a saree, be it the Bengali style of wearing a saree or the Maharashtrian style or the Gujarati style or the South Indian style. Nowadays, wearing saree on a daily basis is almost becoming obsolete, especially in the urban areas, even though in rural areas, it is still the preferred daily wear of married women. But now the scenario is changing in small towns and even in some rural areas and newly married girls prefer salwar suit instead of saree for daily wear. A salwar suit looks cool and elegant similar to a saree.

Times are changing and choices are changing, still saree is the most preferred ethnic wear by married women and even by unmarried girls for special occasions and festivals. Even corporate offices celebrate ethnic day where women come to the office wearing a saree. In today’s India, Bollywood movies and Bollywood celebrities have a strong impact on the fashion sense of today’s generation. Be it the cool and casual outfits of Deepika Padukone or the sexy and elegant saree worn by Priyanka Chopra, everything leaves an impression on today’s people. As per me, both Deepika and Priyanka can carry a saree in a sexy and glamorous way. They can flaunt and make even a simple saree look very elegant. They have given a new dimension to wearing a saree and making it sexy, elegant and cool.

Even though, western dresses may seem cool, but Indian saree and salwar suit is the best for any festival or function. Craftsvilla is there for all your fashion needs.